Good Day A lot of us go to leads, networking, meetup, BNI, chamber or other groups that business people gather at to get to know one another and maybe get business from. We all hope for some good leads and maybe a great referral, but we don't know how to ask for them. When you attend, have a … [Read more...]
Color helps sales
March 17, 2016 by
Good Day Happy St. Patrick's Day Market Researchers have found that color affects shopping habits: Impulse shoppers respond best to red-orange, black and royal blue. Traditional shoppers respond best to pastels, pink, rose and sky blue. Budget shoppers respond best to pink, teal, … [Read more...]
Know, Like & Trust
March 10, 2016 by
Good Day Have you ever gotten multiple emails or phone calls from a business and they hound you to do business with them. They might tell you they have the lowest prices, the best customer service. If they sent me information I might keep it, but I might not. Now the business person I meet … [Read more...]
Save Money!
February 25, 2016 by
Good Day A lot a businesses do it and waste their money. It's one thing for big corporations to do it; they can afford it. But when it's small businesses, they can go out of business. What am I talking about? It is called awareness or brand advertising. That's where you run an ad that doesn't … [Read more...]
Likes, Clicks and Eyeballs
February 11, 2016 by
Good Day I want to thank everyone who sent me the number of contacts they have in their database. I hope you all got the email marketing calendar I sent to you (by email). If you did not get it, please let me know. One page has the best days and dates to send out B2B emails, and the other page … [Read more...]
Get More Customers
February 4, 2016 by
I have a client who goes after people who want to buy now. He doesn't want to go after anyone who's not ready yet. To be fair, his pool of customers is very large and he only needs a few new customers per month. He can be picky. Not everyone is so lucky. The late Chet Holmes, the national … [Read more...]
