Good Day Get a customer to make a sale or...make a sale to get a customer? The way you answer this question depends on how you run your company and promote it. First part "get a customer to make sale," is transactional marketing. That is, all you really care about is making the sale. These … [Read more...]
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Transactional or Relationship?
June 16, 2016 by Phil Freedman
Filed Under: Marketing Tips Tagged With: customers, direct mail, marketing, More customers, newsletter, prospects, ROI, sales, Social media
Facebook Cuts Your Reach
June 9, 2016 by Phil Freedman
Good Day Last week I wrote about how you have to have more than one way to promote your business. I even gave examples of what happened when a method went away. To everyone who mainly use Facebook to promote your business, Guess What? Facebook changed their algorithms again! SocialFlow … [Read more...]
Filed Under: Marketing Tips Tagged With: Business, contacts, direct mail, Facebook, marketing, More customers, prospects, response, sales, Social media
How you Get Customers
June 2, 2016 by Phil Freedman
Good Day Do you want 100 customers from one method of promoting your business or do you want 1 customer each from 100 different methods? Think about the answer a moment while I tell you a story. Years ago, one of the best methods to get new business was to call people from around 5 pm till … [Read more...]
Filed Under: Marketing Tips Tagged With: customers, direct mail, email, emails, growing business, marketing, More customers, Social media
Internet Only Good for Searchers
March 24, 2016 by Phil Freedman
Good Day I meet a lot of people who are marketing their businesses on the Internet. Good for them. For many, though, that is their main method of marketing their business. They will use SEO (search engine optimization) for their website, Google Maps, emailing, Facebook, and maybe YouTube and … [Read more...]
Filed Under: Marketing Tips Tagged With: direct mail, emails, More customers, prospects, Social media
Learned At GKIC
November 12, 2015 by Phil Freedman
I just got back from spending four days learning what is cutting edge in the world of information marketing. Almost everything that was taught during those four day can be applied to any other type of business including brick-and-mortar and service businesses. One of the key points that was … [Read more...]
Filed Under: Marketing Tips Tagged With: Dan Kennedy, GKIC, Glazer-Kennedy, marketing, newsletter, Social media
Touch Your Customers
October 22, 2015 by Phil Freedman
Good Morning Every week you receive this really great marketing tip. This tip is one of the ways I stay in touch with you. I also send out a Monday Morning Motivator. Over the course of a year, you will get almost 100 emails. That's a lot! If I have your mailing address, you might also get … [Read more...]
Filed Under: Marketing Tips Tagged With: contacts, customers, direct mail, emails, More customers, newsletter, Social media
