I got back from 4 days of learning a lot of new cutting-edge marketing, but they also reviewed a lot of old school marketing and sales. We do not have to always use the latest and greatest cutting edge whiz bang thing to get customers to our door. In most cases, going back to the basics and doing … [Read more...]
Is the S.M.A.R.T. System For Your Business
Last week I told you a little bit about the new system that I have put together for your business. The S.M.A.R.T. System helps businesses reactivate past customers, keep current customers and attract more new customers than you can handle. S.M.A.R.T. stands for Serial Marketing with Automated … [Read more...]
Just do it, Please
It's January, and this is the week that most people give up on their New Year's resolutions. If one of your resolutions was to grow your business through one of only 4 ways to do it (get current customers to buy more often, get customers to spend more per visit, get new customers, and all of these … [Read more...]
I’ll Get Round To It, Later, Maybe When…..
Some business owners are really busy this time of year, others could go on vacation. But these businesses have one thing in common. Come January 1st, they'll need customers! Now is the time to start planning out next year's marketing. The people who are so busy that they can't think straight … [Read more...]
Slow or Fast, Most People Do Slow Wrong
I was talking to my sales consultant about a marketing proposal for a would-be client, and he told me the same thing that I've heard before. They don't have a lot of money for marketing and they really are trying to build their business by doing referral marketing. The problem is that they are not … [Read more...]