Good Day People want to do business with the expert or authority. You want to be that person! WHY? One reason is that once you are considered the authority by the customer, the price objection goes away. Another is that you can make good suggestions that they will listen to and might do. I know … [Read more...]
Your Prescription to Minimize L.C.S. (Lost Customer Syndrome)
Good Day I canceled a service a while back, and now I'm starting to get email from this company. Not the please-come-back type, but general information type emails. While I was using this company, I did not get any form of communication from them at all. I replied to their email with one of my … [Read more...]
You Have To Do It!
Good Day I had a really bad day yesterday. At home we found a wet spot on the carpet by the air conditioner where our 11-year-old dog sleeps. We put newspapers down and blamed the dog. Then I noticed that outside by our front door the porch had a puddle that I had swept up the day before. Looking … [Read more...]
Free Special Diagnostic Tool
Good Day Let me ask you a question: Is your business off? You know, you have the feeling that something is wrong or you know something is wrong but are just not sure how to get it back on track? Over the past 20 plus years I have helped a lot of businesses increase sales, get more customers … [Read more...]