Good Morning I go to a lot of networking events, you know, events to meet other business people with the hopes of getting a few leads, maybe drum up some new business. If I'm really lucky, get something to eat. What steams me up the most is when I'm talking to someone and I get to the point … [Read more...]
I Got A .002% Response Rate, I’m Very Happy and You Would Be Too!
September 13, 2012 by
Good Morning A few weeks ago I mailed out 889 post card promoting my printing and mailing services. So far I have gotten 2 responses and I'm very happy. You see, I don't really care about response rates, and you shouldn't either. Instead, I got better than a 3.5 to 1 return on investment,so … [Read more...]
What You Can Learn From An Auto Dealer
August 30, 2012 by
COME ON DOWN, BEFORE IT'S TOO LATE! WE'RE MAKING ALL KINDS OF DEALS! OPEN LATE THROUGH LABOR DAY!!!!!! Happy Pre-Labor Day. Sorry about the loud statement. Sounds like the radio and television commercials for a local car dealer doesn't it? But they know something most of us either must have … [Read more...]
How to Get More Customers
August 16, 2012 by
Good Morning Does this sound familiar? You need more customers and you have no idea how to get them in the door! How do you come up with the next great idea to bring them in? Talk to your friends and family? Talk to your "friendly competition"? Talk to your vendors or customers? Really! You … [Read more...]
Impress Your Customers
August 9, 2012 by
Good Morning Here is a very easy way to impress your customers, especially your new ones. Send them a handwritten thank you note by U.S. mail. I know a lot of you would want to send it by email because it's easier. Yes, it is, but it's cold, impersonal, very easy to overlook and not appreciated … [Read more...]
What Else I Can Do To Get Referrals? Do You Really Want Them?
August 2, 2012 by
Last week I wrote about ways to get more referrals. Here are some more ways to get more customers each month. Here is an easy one. Tell people what you want! Don't ask them to just give you a referral, tell them exactly what kind of referral you need and what they must do to get it to you. You … [Read more...]
