July 19, 2018

Archives for September 2016

Prove Customer Service

Good Day I have a cold, so I went into the office late on Tuesday, then left around 1:30 Wednesday to try to recover at home. About 4 I got a call from a client; they needed a number of sets of color copies for a presentation today. If I did them in the morning as I had planned to do, it would be … [Read more...]

Be More Than The Expert

Good Day People want to do business with the expert or authority. You want to be that person! WHY? One reason is that once you are considered the authority by the customer, the price objection goes away. Another is that you can make good suggestions that they will listen to and might do. I know … [Read more...]

Your Prescription to Minimize L.C.S. (Lost Customer Syndrome)

Good Day I canceled a service a while back, and now I'm starting to get email from this company. Not the please-come-back type, but general information type emails. While I was using this company, I did not get any form of communication from them at all. I replied to their email with one of my … [Read more...]

Improve Your Lead Gen System

Good Morning "Everyone is my customer" is a common refrain I hear from a lot of business owners. But we all know that not everyone is a customer. The big question is how do you separate the customers from the non customers? You don't wait until they contact you! You get the prospective customers … [Read more...]

When Your Marketing Stops Working

Good Morning Last week was not a good week. This week started out better, until Tuesday when my main computer died. The only thing that was not backed up in the last few days was Outlook and my emails. I was going to do it while I went to the post office. On to marketing your business. What … [Read more...]

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