I've been getting a lot of calls, mostly the Friday, 4:30 pm type, in which the caller wants to send out only the minimum amount of post cards to mail at bulk rates or the minimum amount that we can print in the smallest size offered, but they want the maximum in response and ROI. These … [Read more...]
Archives for 2011
Do Not Waste Your Money Branding
May 5, 2011 by
I'm back from Dan Kennedy's Super Conference in Chicago, and in the 4 days I was there I learned a lot. I also made plenty of business connections. All this will help you achieve a greater ROI from your marketing if you will let me help you. One of the speakers, Lenny Lieberman, VP at Guthy … [Read more...]
Multi Tasking Media Why You Should Do it
April 21, 2011 by
I will be in Chicago April 27 - May 2 for Dan Kennedy's Super Conference, learning new, effective ways to market your business so that you will get a great ROI! A lot of small businesses use one, maybe two, mediums to market their products and/or services. This could be very dangerous for them. … [Read more...]
We Need To Ask Questions
April 7, 2011 by
If you really want to find out how little you know about a given subject, just hang out with the real experts. I just spent 3 days with Stephen Beck at his Texas Marketing Roundup. He brought in Paul Evans (who is a great and funny … [Read more...]
1st Contact How To Get More Sales
March 31, 2011 by
The other day I got a card from Dean Killingbeck. It had some great sales statistics. I also heard some of the same from national bestseller author of 'The Ultimate Sales Machine' and speaker of marketing, sales and business success Chet Holmes*. 48% of sales people never follow up with a … [Read more...]
