January 14, 2025

Doing more to get the word out

Good Day Contact First Name  I was taking a client's post cards to the post office when I noticed a company truck advertising that it provides packaging services to manufacturers, the blister package/cardboard package. I thought, I need to remember that company in case someone needs that … [Read more...]

You that you have at least one.

Good Day   Happy New Year and welcome to 2018! Most people plan out their New Year's resolutions the day before or on New Year's Day, just like they plan out what what they want to do with their business.  Maybe that's why I see ads for weight loss, exercise equipment and January sales! I also … [Read more...]

Are You Ready for 2018?

Good Day I hope that you had a great Christmas or Chanukah and got everything you wanted. I would like to wish you a very safe and Happy New Year! Are you ready for 2018? Reports so far for the holiday retail sales season has been the best in a number of years. Unemployment is at a record low, … [Read more...]

7 ways to promote yourself

Good Day  Last week I told you about one of my marketing resources, the once-a-month marketing seminar that I attend. Monday's seminar was about how to promote yourself as the expert in your industry. I learned how to promote myself on 7 different social media outlets for almost free while using … [Read more...]

Time Is Running Out

Good Day Guess What? Friday is December first, the start of the last month of the quarter and the year. Now is the time to finish any planning for next year, and if you haven't started, what are you waiting for, an invitation? With planning, you can get a jump on the competition, start the … [Read more...]

Branding or ROI

Good Day A friend called me yesterday and said he needed some help. His company was going to send out welcome post cards to new businesses in the area. A great way to make first contact in a non-sales and non-threatening way. He was designing a 4x6 inch post card and I told him that a 4x6 card … [Read more...]