How would you like for your competition to know almost everything you're doing? Would you like them to know what sales you're having, new products or services you're offering, at the same time you're telling your customers and prospects? Every time you make a change to your web site, add a comment … [Read more...]
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Is It Really a Great Deal
I'm back from the GKIC Information Marketing Summit in Atlanta. I learned the latest in marketing information-based products and services. I filled up over 17 pages with notes, plus a notebook full of information from a 5-hour special seminar on game changers presented by Dan Kennedy. You might … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, business problem and solutions, customers, Dan Kennedy, direct mail, Free marketing tips, GKIC, Glazer-Kennedy, growing business, Markeing, marketing, Offline, online, prospects, response, ROI, Social media
10.3% Response Rate – Who Says Direct Mail Does Not Work!
One of my clients sent me an article by Brett Kitchen, who sells insurance and annuities, about his journey using direct mail (post cards) to get a 10.3% response rate. So much for the people who say direct mail does not work. Here is what he found he needed to get a high response rate: 2 key … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, ads, advertisting, Break through marketing, Brett Kitchen, Business, business problem and solutions, Dan Kennedy, direct mail, features, Free marketing tips, growing business, Headlines, Insurance Mavericks, mailing Lists, marketing, message, response, Robert Collier, ROI, sales
Sorry
As some of you know, I write these tips the night before .(Wednesday) and they are sent out or post on my blog Thursday morning. This Wednesday (today) is my birthday so I'm taking the day off from writing my tip. Sorry, I hope you can forgive me. I am now offering monthly consulting for people … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Business, business problem and solutions, consulting, Free marketing tips, growing business, marketing, moving to the next level, response, ROI
How to Avoid the Slow Days After a Vacation
Last month I took about a week off for a vacation to Quebec. It was great. Like most business owners, I told everyone when I was going to be gone, made sure all my clients got their materials in ahead of time, arranged for orders to be completed and delivered to the post office when needed and then … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, business problem and solutions, customers, days Off, direct mail, Free marketing tips, growing business, marketing, No Sales, prospects, response, ROI, sales, Slow Sales, Vacations
It Didn’t Work, NOW What?
You have spent your hard-earned money on a marketing campaign and you got very few results or no results. You're mad, you wasted your money and will never try that media or any marketing again, right? Once you calm down, you need to see what went wrong. Think of marketing your business like … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, Business, business problem and solutions, customers, Free marketing tips, growing business, learning to drive, lists, marketing, media, message, prospects, response, ROI, what went wrong
