July 6, 2025

Archives for 2012

Is the S.M.A.R.T. System For Your Business

Last week I told you a little bit about the new system that I have put together for your business. The S.M.A.R.T. System helps businesses reactivate past customers, keep current customers and attract more new customers than you can handle. S.M.A.R.T. stands for Serial Marketing with Automated … [Read more...]

Reach out and Touch Someone The Correct Way

 I've been asked a number of time how often a business should contact its customers. We're not talking about announcing a sale or such, just general communications.  A business can lose anywhere from 20-50% of its customer base each year. Some of the population move every year, undergo a lifestyle … [Read more...]

Why & How Chambers Get You Business

I've been a member of a number of chambers of commerce since the early '90s. I have been on the board of directors of one chamber and am now on the board of another. So I know how chambers work. When I started my business in 1994, I had very little money, just over $1,000. One of the things I did … [Read more...]

Just do it, Please

It's January, and this is the week that most people give up on their New Year's resolutions. If one of your resolutions was to grow your business through one of only 4 ways to do it (get current customers to buy more often, get customers to spend more per visit, get new customers, and all of these … [Read more...]

What You Said

Last week I conducted a survey of workshops that I am thinking about presenting this year and I wanted input on subject matter, format and other items.  First, let me give you some of the results. Then I'll share why surveys can help your business grow.  On subject matter, here's what you … [Read more...]