Good Day People want to do business with the expert or authority. You want to be that person! WHY? One reason is that once you are considered the authority by the customer, the price objection goes away. Another is that you can make good suggestions that they will listen to and might do. I know … [Read more...]
Your Prescription to Minimize L.C.S. (Lost Customer Syndrome)
September 15, 2016 by
Good Day I canceled a service a while back, and now I'm starting to get email from this company. Not the please-come-back type, but general information type emails. While I was using this company, I did not get any form of communication from them at all. I replied to their email with one of my … [Read more...]
Improve Your Lead Gen System
September 8, 2016 by
Good Morning "Everyone is my customer" is a common refrain I hear from a lot of business owners. But we all know that not everyone is a customer. The big question is how do you separate the customers from the non customers? You don't wait until they contact you! You get the prospective customers … [Read more...]
You Have To Do It!
August 25, 2016 by
Good Day I had a really bad day yesterday. At home we found a wet spot on the carpet by the air conditioner where our 11-year-old dog sleeps. We put newspapers down and blamed the dog. Then I noticed that outside by our front door the porch had a puddle that I had swept up the day before. Looking … [Read more...]
