May 20, 2024

Forget The Texting or Emails This Is Better

Good Morning A handwritten note to customers, prospects or anyone you meet is a great way to contact and stay in contact with them. It's better than an email or text. A handwritten note is personal and shows that you took the time to do it. You care. People notice things like that and it helps … [Read more...]

Developing a better sales message

Good Morning Last week I wrote that you need to develop a profile or avatar of your best customer and multiply them. This week: your advertising message to these customers. When most businesses buy ads, they will let the person who's selling the ad and their graphics staff put together the ad. … [Read more...]

My Garden and Tess

I have a small garden. I'm growing tomatoes, red and purple bell peppers, cantaloupe and herbs. The season for tomatoes is almost at an end, and the peppers are coming along.  We have a dog named Tess. She's a small Newfoundland, she can rest her head on the kitchen table while standing on the … [Read more...]

Clean Up and Put Money In Your Pocket At The Same Time

Good Morning It's spring time. Do you know what that means? Spring cleaning! "What does spring cleaning have to do with marketing and growing my business?" you're thinking. Well, now is a good time to clean up your database of current and past customers. You know, get rid of duplicates and … [Read more...]

Why Are You Here? It’s Not To Get Business Obviously.

Good Morning One of the leads group that I go to does a networking tip of the week. This week, I gave the tip and would like to tell it to you here.  Have you ever gone to a networking event where you had to RSVP, maybe had to get a ticket, and pay a fee? Now you're talking to someone and are … [Read more...]

It’s Almost Half Time, How’s It Going?

 I hope that everyone had a great Memorial Day weekend and that you took time out to remember what the day was all about. My friend Tyler Brown, owner of Fusion Under Glass Catering, really understood the meaning. Ask him how he got the blister and it wasn't by cooking food, maybe he was … [Read more...]