Good Day I hope everyone had a good 4th of July. Sometimes marketing and ad campaigns don't work and you get zero response. Some might think that's a failure, but in fact it is not. Good news: All marketing is testing; you are always trying to do better than your last ad. When you get no … [Read more...]
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Failure
July 6, 2017 by Phil Freedman
Filed Under: Marketing Tips Tagged With: ads, advertisting, contacts, customers, direct mail, emails, Free marketing tips, marketing, message, post cards, response, Social media
No Virus, Ransomware This Way
June 15, 2017 by Phil Freedman
Good Day Not using a Mac! Viruses, Malware, Ransomware have all been in the news prominently in the past few weeks. We have been warned not to open emails with attachments from people we don't know. Don't click on links from emails we're not sure about or even from people we know. Watch where … [Read more...]
Filed Under: Marketing Tips Tagged With: advertisting, customers, direct mail, email, emails, marketing, More customers, post cards, Social media
Need An Idea – Swipe File
May 11, 2017 by Phil Freedman
Good Day Need a new way to promote your business? A headline or starting line for a sales letter or flyer? Idea for a Facebook or LinkedIn post? Where do you go to get inspiration? Friends, neighbors, family? Maybe, but you would be better off going to your swipe or idea file. A swipe file … [Read more...]
Filed Under: Marketing Tips Tagged With: ads, Break through marketing, direct mail, email, marketing, post cards, Social media
Selfies and LinkedIn
May 4, 2017 by Phil Freedman
Good Day The other day I was on LinkedIn, and I noticed that some people are using selfies as their profile photo. It might be OK for someone's personal Facebook page, but not for LinkedIn. LinkedIn is all about business, not what you are eating for dinner or what game you're playing. People … [Read more...]
Filed Under: Marketing Tips Tagged With: customers, growing business, marketing, More customers, networking, prospects, response, Social media
Your Email Could Win $50
April 13, 2017 by Phil Freedman
Good Day I'm giving away a $50 gift card, details are below, but first this.... I get calls from people who need a list because they want to conduct email campaigns to businesses or individuals. Here is what I tell them and anyone thinking of emailing people cold. Before I tell you, let me … [Read more...]
Filed Under: Marketing Tips Tagged With: business problem and solutions, customers, email, emails, marketing, More customers, prospects, Social media
Lead Magnets – Not For Your Refrigerator
March 16, 2017 by Phil Freedman
Good Day Contact First Name Last week I was going to write about lead magnets but got side- tracked. So let's talk about using lead magnets to build your email list before I get side-tracked again. A lead magnet is an item that attracts people to you, not unlike how a great refrigerator magnet … [Read more...]
Filed Under: Marketing Tips Tagged With: customers, email, emails, growing business, leads, marketing, More customers, prospects, sales, Selling, Social media
