Good Day Like everyone else, I need to keep my marketing funnel full. I do this through the use of lead magnets. Lead magnets are things I give away to people in order to get their name, company name and email or physical address (if I'm sending something to them through the mail). Currently, I … [Read more...]
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Lead Magnets Which One?
August 16, 2018 by Phil Freedman
Filed Under: Marketing Tips Tagged With: customers, emails, growing business, lead Magnets, marketing, More customers, post cards, prospects, response, Social media
Talk & Communicate
May 24, 2018 by Phil Freedman
Good Day I'm putting together a talk on the 7 Warning Signs of Lost Customer Syndrome. As I was writing it, I came upon #6 "You have not reached out to current or past customers in the past 6 months." This got me thinking that a lot of businesses are killing themselves because of … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, Business, business problem and solutions, customers, direct mail, emails, Free marketing tips, More customers, newsletter, Social media, thank you cards
Denny Hatch Great Story
May 17, 2018 by Phil Freedman
Good Day The following story is from the marketing blog of Denny Hatch, renowned publisher,marketing expert, and copywriter: "Frank Brock was president, First Bank of Troy, Idaho. In 1960 Troy’s population was 555. Frank Brock’s bank had 6,000 active accounts. He had customers in 45 … [Read more...]
Filed Under: Marketing Tips Tagged With: contacts, customers, marketing, prospects, referral, referral marketing, small business, Social media, thank you cards, WIIFM, word-of-mouth advertising
Clip & Save
May 10, 2018 by Phil Freedman
Good Day All your marketing materials whether on line or off line should include as many the following 13 most powerful words in the English language: You, Money, Guarantee, Love, Results, Proven, Safety, Free, Save, Easy, New, Health and Discovery. You should also include as many … [Read more...]
Filed Under: Marketing Tips Tagged With: customers, emails, growing business, message, More customers, prospects, response, sales, Selling, Social media
1st Quarter Results
March 1, 2018 by Phil Freedman
Good Day Guess what. This week my wife got the same letter from the auto dealer. We are now up to 6 of the same letter. Today starts the last month of the 1st quarter of 2018. Now is the time to plan out how you are going to bring in business for the next quarter. It's also the time to look … [Read more...]
Filed Under: Marketing Tips Tagged With: #1 business problem, advertisting, Break through marketing, business problem and solutions, customers, direct mail, emails, networking, referral, response, sales statistics, Social media
Marketing Mistakes
February 8, 2018 by Phil Freedman
Good Day Last week I wrote about the letters I got from Bruce Lowrie Chevrolet and how they were all the same. Let me recap: Around December 27, I got a very cute and interesting sales letter from Kelly Peterson of Bruce Lowrie Chevrolet in Fort Worth. It was a form letter, but it was in … [Read more...]
Filed Under: Marketing Tips Tagged With: customers, direct mail, email, growing business, marketing plan, More customers, response, ROI, sales, Selling, Social media
